Environmental scanning, strategy alignment and leadership style among managers of small manufacturing firms in Mexico

Barra lateral del artículo

PDF
Publicado: Jul 1, 2008
DOI: https://doi.org/10.35426/IAv37n102.02
Palabras clave:
exploración del entorno, lineamientos estratégicos, estilo de liderazgo, pequeños negocios en México

Contenido principal del artículo

Maria Teresa de la Garza Carranza
Instituto Tecnológico de Celaya
Ricardo Contreras Soto
Universidad de Guanajuato, Mexico.
Carolyn Mueller
Universidad Stetson en DeLand Florida,USA

Resumen

An exploratory study of 25 small business managers of manufacturing companies located in Guanajuato Mexico was conducted to assess environmental scanning, strategy alignment and leadership style. The study was done through on-site interviews and an hermeneutical data analysis was performed. Results show that presidents act more like managers than like entrepreneurs, and environmental scanning to align firm strategy is done by considering only local environments, which is not appropriate for highly competitive or international markets.

Detalles del artículo

Número
Vol. 37 Núm. 102 (2008): Revista 102
Sección
Publicados
Creative Commons License

Esta obra está bajo una licencia internacional Creative Commons Atribución-NoComercial 4.0.

Biografía del autor/a

Maria Teresa de la Garza Carranza, Instituto Tecnológico de Celaya

Profesora investigadora del Instituto Tecnológico de Celaya. Dra en Ciencias Administrativas por el Instituto Politécnico Nacional (ESCA). tgarza@itc.mx

Ricardo Contreras Soto, Universidad de Guanajuato, Mexico.

Profesor investigador de la Universidad de Guanajuato de la Facultad de Ciencias Administrativas del Campus Celaya. Maestro en Antropología por la Universidad deQuerétaro. hconsoto@gmail.com

Carolyn Mueller, Universidad Stetson en DeLand Florida,USA

Profesora y responsable del Departamento de Administración y Negocios Internacionales en la Universidad Stetson en DeLand Florida (USA), cmueller@stetson.edu

Citas

Beal, R. M. (2000). Competing effectively: Environmental scanning, competitive strategy, and organizational performance in small manufacturing firms. Journal of Small Business Management, 38(1), 27-47.

Bierly, P. E. Ill & Daly, P. S. (2007). Alternative knowledge strategies, competitive environment, and organizational performance in small manufacturing firms. Entrepreneurship Theory and Practice, 31 (4): 493-516.

Covin, J. G. & Slevin, D. P. (2002). The entrepreneurial imperatives of strategic leadership. In M. A. Hitt, R. D. Ireland, S. M. Camp & D. L. Sexton (eds.), Strategic Entrepreneurship: Creating a New Mindset, Oxford: Blackwell.

Gadamer, H. G. (1989). Truth and Method, London: Scheed and Ward.

House, R. J. & Aditya, R. N. (1997). The social scientific study of leadership: Quo vadis? Journal of Management, 23(3), 409-473.

OECD (2006). Structural and Demographic Business Statistics. Paris: Organization for Economic Cooperation and Development.

Sinha, T. N. (1996). Human factors in entrepreneurship effectiveness. Journal of Entrepreneurship, 5(1), 23-39.