Intención Emprendedora de Estudiantes Millenials

Contenido principal del artículo

Susana Berenice
Alma Ruth
Jorge Ricardo

Resumen

El Modelo Conceptual Integrado, basado en la Teoría del Comportamiento Planificado, se convierte en la guía rectora para predecir la intención de comportamiento emprendedor. El objetivo fue utilizar los modelos propuestos para predecir la variable dependiente Intención de Emprender (IBE). El método de la investigación fue por medio de una estrategia de modelado de tres etapas, las dimensiones probadas y sus capacidades reflexivas fueron evaluadas con el método estadístico de segunda generación de Modelado de Ecuaciones Estructurales. En general, los modelos replican el CB-SEM y el PLS-SEM propuestos originalmente. Los resultados confirman la consistencia interna y las capacidades predictivas de todos los modelos y la mayoría de las variables independientes. Los hallazgos sugieren que el modelo debe continuar la replicación a través de diferentes muestras para la generalización. La originalidad avanza en el hecho de que hay poca o ninguna evaluación de los modelos dentro de los sujetos latinoamericanos, y mucho menos utilizando el análisis SEM. Las limitaciones incluyen las capacidades de análisis ya que los modelos se vuelven complicados y la adición de la operacionalización de los esfuerzos universitarios variables.

Detalles del artículo

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Biografía del autor/a

Susana Berenice, Facultad de Mercadotecnia, Universidad de Colima, México.

   

Alma Ruth, Facultad de Mercadotecnia, Universidad de Colima, México.

   

Citas

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